If you’re anything like the rest of the world, we know you’re busy and don’t have the time to spend an entire day giving your social media profiles a makeover. The good news, though, is that these five tips can be taken care of in an hour or less.
Use The Same Profile Image On Every Network
In an effort to stay top of mind and achieve brand recognition, it is important to stay consistent across all platforms. Make sure that each of your profile photos are the same so that you’re easy to spot when your followers are scrolling through their news feed.
Keep Your Handles Consistent
Another way to make your brand easy to recognize is it make sure all of your handles are the same across all platforms. This way, your audience will find it easy to search you, your products, and your services.
Additionally, consistent handles will also keep you top of mind to potential consumers.
Remove Inappropriate Tags
Check all photos or posts you’ve been tagged in and make sure they all align with your brand and the persona that you’re trying to display online. Your audience will not only look at the posts that you’ve created, but will also look at the posts you’ve been tagged in, and it is imperative that they reflect your values as a business.
Built Social Proof
Ask customers and friends for reviews of your products and services. This way, you’ll have the ability to gain the trust of your audience not only through your own content, but the content that others create as well.
Pin Your Most Important Content
After publishing a piece of content, you will be able to tell within a couple of days if it performed well or not. Pinning your best content at the top of your profile will make it easy for new followers to gain information and see that others agree with and support what you are posting.